SYBREN YPMA GRADUATED FROM AUDIOVISUAL MEDIA - HKU (UTRECHT UNIVERSITY OF THE ARTS) IN ’23. HIS WORK SITS BETWEEN INTUITIVE IMAGERY AND CONCEPTUAL STORYTELLING, DRIVEN BY THE TENSION OF EMOTION AND MEANING, ADORATION AND UNDERSTANDING.

IN 2024, HE CO-FOUNDED PAPAR, A CREATIVE AUDIOVISUAL TEAM, WITH PRODUCER LUCAS VALK, D.O.P. WRISTER MEIRESONNE AND COMPOSER LUKAS AMER. THEIR DEBUT SHORT FILM ‘THE TREE IN THE WIND SHOULDN’T THINK IT IS DANCING’ IS FEATURED ON DIRECTORS LIBRARY AND CURATION HOUR, AND PART OF THE OFFICIAL SELECTION FOR BERLIN COMMERCIAL ‘26.

HIS COMMERCIAL WORK SPANS FASHION AND MUSIC, WITH CREDITS INCLUDING CAMPAIGNS WITH PATTA AND UNIQLO. RECENT WORK INCLUDES MUSIC VIDEOS FOR LEADING DUTCH ARTISTS SON MIEUX AND DI-RECT, AND THE CAMPAIGN FOR RECONSIDER STUDIO’S ‘THE NUA BAG’.